Przhonskaya, founded by designer Helen Przhonskaya in 2010, is a fashion brand with contemporary culture and smart design in its core. The brand is mainly focused on women’s outerwear design. Its DNA consists of neat silhouettes and complex cut and is traced by experiments with classical geometry. A rare balance between simple functionality of minimalism and femininity determines the philosophy of the brand. It is reached by mixing textures and adding unique details to the laconic forms.